Coalition of State Workers Unions Announce Television and Radio Ad Campaign, “In This Together”
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The State Employees Bargaining Agent Coalition (SEBAC) has launched a television and radio campaign that will highlight the important services that Connecticut public workers provide for all state residents.
Both television and radio ads highlight actual public workers from across Connecticut and include state troopers, a nurse, road crew members, a nursing home worker, and a teacher. The radio ad includes portions of interviews with the public service workers, using their own words to describe their jobs and the people they serve.
“These ads are designed to raise awareness of the vital services that our public workers provide,” says Margaret Dempsey, a head nurse with the Department of Development Services. “During the ongoing budget discussions, there have been some elected leaders who have advocated cutting public services to help address the budget deficit. We want to make sure that everyone understands the importance of the services that are on the table.”
Late last week, SEBAC released a poll showing that broad majorities of voters say that cutting services like health care, education, and road maintenance during a time of recession will further damage the economy and that job layoffs, whether in the public or the private sector, will do the same. The ads emphasize these points, and encourage lawmakers to rebuild and reinvest in the state.
“Our public employees want to be part of the solution to this unprecedented economic crisis,” said Bill Boucher, a special agent with the Department of Consumer Protection. “But we need to make sure that we don’t endanger the people who will need these public services more than ever as this crisis takes hold.”
The television ads began airing on Connecticut’s major networks and cable stations on Sunday. Radio ads began airing on several of the stations with the largest listening audiences in Connecticut yesterday, as well.
Dempsey and Boucher are members of two of the unions in SEBAC, which serves to unite approximately 50,000 Connecticut State public service workers to address issues of common concern. To learn more about the coalition’s campaign for a fair budget and a livable state with great public services, visit www.InThisTogetherCT.org.
Links:
In This Together TV Spot
In This Together Radio Spot
Download Audio Clip
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